More than 3 billion views: Despacito is YouTube’s new leader

by Sachin

It took more than four and a half years before the Korean rapper Psy with his hit ” Gangnam Style was replaced” at the top of YouTube.

In mid-July 2017 was time. The Balade “See You Again” by Wiz Khalifa and Charlie Puth enttrohnte the Gangnam Style. Then two years, three months and 2.9 billion views submitted to the most-watched YouTube video ascend.

Despacito: Caribbean flair stands out from tragedy

As tragic as the story of the death of actor Paul Walker also is the song “See You Again” was dedicated – the tragedy is obviously not sufficient to defend first place in the ranking of the most-watched YouTube videos.

Because after less than a month the duo Khalifa / Puth has to cede the leadership of the Puerto Rican Luis Fonsi. Whose hit “Despacito” was published only in January this year and broke through the first song on the video platform YouTube, the three billion retrieval.

Thus Despacito is not only the most-watched YouTube video of all time, but also the clip, which required the shortest time since the publication, in order to grab the top spot. Luis Fonsi and the rapper Daddy Yankee sufficed only eight months.

Even outside of the YouTube universe Despacito breaks continuously new sound barriers. So the song was also streamed across platforms most often.

Justin Bieber as a drive

A not to be underestimated role in the success of Despacito likely to Justin Bieber who, incidentally. The Canadian pop star brought out a Remix to now most successful YouTube video of all time in the spring.

This comes with nearly 500 million views not true to the original approach, however, has made the song definitely accessible to a new audience.


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