Marketing

Even in 2021, email is a popular marketing tactic in the book of digital marketers. Marketing experts are still using it as a salient tool to help businesses engage existing…

You’ve invested thousands of dollars, time, and effort to create a jaw-dropping video—just to post it on YouTube and never do anything with it again? No way. Stated by a…

Are you prepared for the advent of the 2020 holiday shopping season, the likes of which have never been seen before? Winter is coming. And no, we aren’t talking about…

Omnichannel marketing involves using numerous offline and online channels to reach your customers in thoughtful and unified ways. The idea is to be available and convey that you’re ready to…

Do you want an advertising platform that is both incredibly effective and allows you to choose your advertising budget? If so, welcome to Google Ads.  Google Ads is so effective…

To be precise, the most successful marketers have one thing in common. They know how to gain an edge over their competitors. If you are an aspiring entrepreneur, it is…

No matter where your business stands right now, to increase profit, you need to increase your website traffic. A website is the backbone of a business. And to improve your…

Naturally, each generation has its own defining traits that have characterised their habits. This is also true of their shopping patterns. From Baby Boomers to Gen Z – how does…

One of the core business-building activities is marketing. A cornerstone of marketing, if done correctly, personalized marketing can build a loyal and valuable customer base for your business.    One-on-one…